Job Description

Retail Marketing Coordinator

The Retail Marketing Coordinator will be responsible for the fielding and management of all retail marketing programs, projects or requests including, but not limited to:

• Curation of related Sales and Marketing Materials
  • Customer Presentation Builds, Sell Sheets, Product Book Maintenance, Educational Brochures, Weekly Marketing Updates; other
• Point of Purchase: Creative Briefing, Production and Distribution
• Internal & External Database Management
  • Syndigo, Kwikee, Nielsen Brand Bank, Basecamp, Image Relay; other
• Photography Requests, Retailer Specific
  • Asset Collection and Organization
• Coupon Processing
  • Clearinghouse Partnership, Invoice and Order Processing, Barcode Generation, Redemption Tracking; other

The Retail Marketing Coordinator will be responsible for facilitating communication between Sales and Marketing teams, acting as a liaison and a primary point of contact for sales personnel nationwide.

The Retail Marketing Coordinator will report to the VP of Brand Strategy and Sr. Retail Marketing Manager.

At Dietz & Watson, our employees' talent and dedication to world-class sales and customer service are key contributors to our success. You will find that our company's energetic and fast-paced work environment are vital factors that impact the growth and development of Dietz & Watson. We are looking for talented and dedicated individuals to join our family! If you feel you have the experience and resources that would make you a viable candidate for this position, we want to hear from you!

Responsibilities:

• Manage and organize incoming and outgoing retail-marketing related requests by working cross-functionally with appropriate teams (I.e. visual merchandising, digital marketing, advertising/ agency partners, key customer accounts, regional sales teams; other) to obtain essential information related to the project at hand
• Develop and manage timelines for execution to ensure timely delivery and overall customer satisfaction
• Perform team SWOT /post-program analysis to help internal teams evaluate successes, failures and opportunities for future growth and improvement
  • Report weekly, quarterly and annual metrics related to retailer marketing campaigns and other activities for leadership review
• Lead weekly retail marketing team project status meeting to ensure alignment and provide visibility to all retail-marketing team members
• Partner with marketing and sales to identify trends and opportunities that allow Dietz & Watson to drive purchase at key customer accounts nationwide
• Provide logistical assistance with planning and execution of industry tradeshows, national sales meetings and other related events

Qualifications:

• Bachelor's Degree in Food Marketing or related field
• Military experience welcomed
• Up to 2 years of relevant marketing experience; 20%< Travel Required
• Hybrid structure, in-office and remote
• Can-do attitude with a willingness to take advantage of hands on learning
• Proficient in Microsoft Suite, Keynote, Adobe
• Copy writing experience is a plus!
• Exceptional interpersonal and communications skills (verbal/written) with the ability to collaborate internally as well as with external contacts
• Excellent analytical and problem-solving abilities
• Must excel in multi-tasking within a fast-paced organization
• Willingness to pivot or reprioritize as business needs change or evolve
• Detail-oriented and organized

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